BlanX
An expedition to the North Pole had caused a few scientists to realize that the locals’ teeth were white and healthy. The secret behind their impeccable oral hygiene was rubbing teeth with locally-grown lichen. A lichen’s ingredients form the perfect counter to the micro-organisms detrimental to our teeth. After research and development, BlanX, a unique and highly effective toothpaste, was created. The brand is famous today.
