gDiapers
Jason and Kim Graham-Nye created the first gDiaper as an initiative to curb plastic waste pollution due to diaper disposal around the world. gDiapers, which began from there, became a brand that created multiple other initiatives, such as the hybrid diapers and the gNappies in 2005 and 2013, to help parents who needed a solution for diaper disposal. The company's philosophy is to help everyone equally, be good citizens, and treat everyone equally.