Helena Rubinstein
Helena Rubinstein was a formidable lady who felt that beauty and assertiveness were the keys to a successful future. On the basis of this goal, she built an empire. She committed her life to developing creams and cosmetics that would give every woman the confidence she needed to face the challenges of society. Her skincare treatments were well-known, and in 1902 she was able to create her first salon, which grew into a full-fledged empire.
